Showing posts with label viral marketing. Show all posts
Showing posts with label viral marketing. Show all posts

Saturday, July 11, 2009

Cisco Is Calling Luis Galarza A Guru: Funny Video

By Luis Galarza - Online Business Tips.

Am I A Guru? Well, Cisco Think So! LOL!.

Everyone knows that I'm not a guru or want to be one, I found this awesome viral marketing service when visiting my friend David King's blog, where he post a similar video, but with his face off course, LOL!

Cisco really when all out to spread their brand around the web by leveraging peoples ego and funny minds...

Check the video, and let me know what you think:



That was cool eh! This is one of the best viral campaign I seen so far, specially from a corporate firm like Cisco.


Now the question is:

Can you use the video to spread your own brand as a virus?

The answer is a big YES! You can post the video in all your blogs, social networks, also post it own your site or blog and then post links on places like Twitter, Facebook, Myspace, etc..

Also read "10 Viral Video Marketing Strategies" to learn more about how to use videos effectively as a word-of-mouth weapon.

Hope you like the video, and the quick tips!

To get unlimited advice "buzz marketing" visit the IE Club.


Recommended Resources.



TIP: You can also use services or tools like Machinima to create your own viral videos.

To your success,

Luis Galarza, Internet Marketing Consultant In Massachusetts.


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Thursday, October 30, 2008

BlogRush Is Out Of The Blog Marketing Business

By Luis Galarza - Internet Marketing Tips.

John Reese Just Announce That He Is Shutting Down BlogRush, Which Is Now Completely Out Of The Blog Marketing Business Market!

This type of news are the ones showing that even top Internet marketing experts and gurus can have a failure, this time John Reese the marketer that made over one million dollars in one day in from of a huge crowd in a one of his seminars just announce that he is shutting down his blog traffic exchange service called BlogRush, a viral blog marketing tool that he created back in 2007.

John develop a big launch campaign for this blog promotion tool, I even announce the launch and a test project of the viral marketing tool on this blog to see its traffic generation potential by myself. Many other bloggers had a lot of bad feedbacks about Blogrush, but most of those bloggers were geeks, and we all know that geeks don't like marketing or business related blogs or sites, that's why their feedback about a marketing tool or product has no value for me or many smart online entrepreneurs.

The Blogrush idea didn't appeal to a lot of bloggers that just blog for fun, but it actually created a huge buzz in the world of online entrepreneurs, where most bloggers are using online content management tools to make money online or to promote their businesses or to provide a better customer experience. But, the tool awake big concerns about the service longevity, usability, and performance. And there was a big confusion if the service was worth using or not, because at the beginning you only heard good feedbacks about it, but most of them were from affiliates trying to get you sign-up under them, for that reason I needed to try it and tested myself to see if it really work, but I knew it wouldn't have the power John said it had.



Fail The Test.

Like a said before I put the service to the test in two of my sites, and the results were very similar, I notice that the service had a lot of loop holes, and only high traffic blogs were able to really reap the traffic benefits from the tool. Leaving most new or low traffic blogs with no chance to use the service successfully, and actually it hurt their them because you were licking you hard work traffic to other blogs, gaining almost nothing in exchange. Other problem also were:
- Low click-thru rates, very low, which give you low chances to turn it into profit.

- The click-out to other blogs were higher that the actual click-thru, meaning you were giving a lot for nothing.

- The quality of most of the blog was low, which give your readers a bad taste of your personal recommendations that can turn into loosing visitors.

- The traffic wasn't instant like John said.


Those were the reasons I decide to take the Blogrush widget off my blogs, and the funny part was that after I took the widget off, I was getting one or two visitors per month from the service, that is just another loop hole on the service.


Recommended Blog Marketing Tools.

If you really want to bring steady quality traffic to your blog I recommend you to use service like:
- Zimbio Wikizines.
- Social Bookmarking sites.
- Squidoo Lenses.
- Google Knols.

I also recommend you to focus on article marketing and SEO for better results.


To get unlimited advice about blog marketing visit the IE Club.


Recommended Resources.

- Bookmarking Demon. Social bookmarking automation software.
- Atomic Blogging. Top blogging system.
- #1 Internet Marketing Training Course. Learn Web 2.0 and more.
- Search Marketing Lab. 24/7 SEO and PPC Up to date training.
- Web Traffic Machines. Complete traffic generation system.


In Conclusion: Well, I see you in the conference. Just remember to learn as much as you can about social media and web 2.0, the best way to do it is make a Internet marketing plan base on a social campaign and then list the services, tools, or technology like social bookmarking or new sites that you want to use in your promotions and then get some time to learn how to use each of those tools the right way.

To your success,

Luis Galarza, Internet Marketing Consultant In Massachusetts.

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Wednesday, October 15, 2008

Machinima: Futuristic Viral Marketing Tool

By Luis Galarza - Internet Marketing Tips.

Look Beyond Current Internet Marketing Strategies With Machinima a Futuristic Viral Marketing Tool That Can Be Afford By Small Businesses!

Forget spending thousand of dollars in digital animation ads, now you can use Machinima to develop the same expensive digital animations that top designers can in less time on for a fraction of the price... This viral marketing tool is so good that is being used by top corporate firms like IBM to create animated ad campaigns to be use as viral video on top interactive media sharing sites like Youtube.

You can create Machinima viral video ads using virtual worlds, for the moment this Internet marketing tool works with Second Life, but is being improve so it can also work with other virtual worlds and online game sites.


So, what exactly is Machinima?

For better understanding of the term you need to know where it comes from, the term is a combination of the words machine and cinema, which refers to a process use in film making where designers have to use CGI 3D animation engines as part of a movie, this process don't involve a software. For most production developers this process is like the one use to design video interactive games.

Right now the definition of this term had evolved into the art of building movies using virtual worlds. Which is more likely the way Internet businesses can use it to develop interactive animated ad campaigns that have the viral effect power of nothing seen before when you use effective viral video marketing strategies so you can get the all the benefits of using this new web innovation.

If you looking to make your own machinima ad piece I recommend you to download the FREE ebook full of tips on how to Machinima in Secondlife (PDF format) by Eric Linden where he also share his insights about virtual world film making. Visit SecondLife Media pages to see movie examples from some of their users.

The good think about this tool is that you get to add your web address or URL through out the video, at the beginning or at the end, and you can even turn it into an active link.


Viral Video Marketing Tool That Deliver Results.

IBM report that some of their animated ads have more than 10,000 views in a short period of time, this are great conversion rates specially for a corporate video commercial. The fact is that because the videos are made with animated characters which makes it look like a video game people are engaging with the ads better than regular video campaigns, for this reason IBM is now investing a lot of time and money in developing more machinima ads to increase exposure and web traffic.

By using this new web innovation you are automatically applying one of the top video marketing strategies I mention before, which is adding special effects to your media to make stand out from the crowd.

Remember that in video marketing making good spreadable content is very important, is what will make your viral video ad a success or will kill your chances to get any type of positive responses from your marketing campaign.


Internet Marketing Tip.

After developing your machinima animated ad campaign or viral video make sure to submit your work to SecondLife by sending an email and maybe get your movie added to their media page, which can turn into a lot of views and a boost to your web traffic. Also don't forget to apply good SEO for video to get more targeted views.


To get more advice about viral and video marketing visit the Internet Entrepreneurs Club.


Recommended Resources.

- Marketing On Steroids. Top Guerrilla Marketing Techniques.
- Insider Secrets to Internet Marketing. Learn video, viral tactics, and more.


In Conclusion: Make sure you download the free ebook so you can learn how to create your own machinima video ads, and then test different designs and see which one give you the must responses. Also check other virtual worlds like Second Life to see if you can use the tool with them.

To your success,

Luis Galarza, Internet Marketing Consultant In Massachusetts.

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Monday, September 15, 2008

Free Tell A Friend HTML Script

By Luis Galarza - Internet Marketing Tips.

Who Else Want A Free Tell-A-Friend HTML Script That Can Give The Viral Marketing Power Of Word-Of-Mouth In The Hand Of Your Visitors. SocialTwist Free Widget Can Help...Will Let Them Share Your Site Or Content With Friends.

New SocialTwist free "Tell-A-Friend" HTML script and widget will let your site visitors share your content with their friends and family without putting their email privacy at risk. Using viral email sharing script tools is an excellent Internet marketing strategy that will help you boost your website or blog traffic, plus will expose your brand and marketing message for free with an audience that was maybe out of your reach.

SocialTwist offer two easy ways to integrate their free tell-a-friend HTML widget on your website or blog, and the best thing about it is that your visitors can share your content through IM, email, and social media sites, plus they are going to use this web word-of-mouth marketing tool without leaving your site.

The first integration process (Tell A Friend Express) is the easiest one, the only thing you have to do is:
  1. Go to Social Twist main service site, then click on the "sign-up" button.
  2. As soon you enter this page on the left site you have a "Get It Now" widget form.
  3. Choose one of the pre-design link buttons. I personally I recommend you to use any of the buttons with the whole phrase, because many people will not know what the other buttons mean.
  4. Decide where are you going to use the HTML script (website or blog).
  5. Copy and paste the HTML code on your website or blog.
  6. And done, your site is ready for some word-of-mouth viral effect.

The second choice is a better one because offer you the opportunity to customize the IM or email message, layout colors, more buttons to choose from, and even give you analytics features, which for an Internet marketing entrepreneur is should always be part of any strategy or medium you use. Remember the more you know about your visitors the better you can meet their wants and needs.

Here is how it works:
  1. This time instead of using the form on the left at the "sign-up" page, you are going to use the one on the right. So, fill up your information and press submit.
  2. You will be re-directed to a confirmation page that will tell to check your email and confirm your new account.
  3. Check your email (inbox and spam folder) then add it to your contacts, so you will receive their email without any problems.
  4. Click on the link provider on the email to confirm your account, this will open a second window.
  5. Now use the email and password you use to set up your new account and log-in to start setting up your free tell-a-friend script code.
  6. The first yo will see is the HTML code page, don't copy this code yet until you customize the script the way you want it.
  7. Also you can watch the videos that tell you step-by-step how to set up the link button depending on the type of site you have.
  8. After you choose the design, colors, and button you want to use, I recommend you to spend a little time on the "Channel Settings" area where you customize the message. Make sure you make your message meet your site goal.

I hope this little tutorial help you use this free viral marketing tool faster. I think is an excellent web application that can help you increase your traffic and sales, many top sites use some type of sharing tool and there are a lot of companies charging big dollars for advanced scripts and services. So, as someone that like to help new and zero budget marketers, I think SocialTwist is good choice for you.

To learn how you can be part of an online association full with word-of-mouth and viral marketing experts and web business advisers by visiting the Internet Entrepreneurs Club.


In Conclusion: Implement this word-of-mouth marketing tool right away, and please don't over use it, or try to use it in a sneaky way. The tell-a-friend script is one of the best I found out there for free. Make more sales and have fun.

To your success,

Luis Galarza, Internet Marketing Consultant In Massachusetts.


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Wednesday, September 10, 2008

Viral Marketing Videos #1

By Luis Galarza - Internet Marketing Tips.

Viral Marketing Is The Best Way For Small Online Businesses And Marketing Beginners To Boost Their Internet Exposure! Here Are Some Of The Best Videos Tutorials You Can Find.

If you just starting out on the Internet the use of effective viral marketing techniques can help you find your target audience fast, and if you already an establish online business you can maximize your efforts by virally expose your site or product which will increase your customer base and income. The viral marketing videos below will provide many different strategies and information that can be use by Internet marketing beginners and advanced marketers as well, these tips can be also combine to develop a successful viral campaign for almost any type of business, websites, and blogs.

Now get a nice drink, get comfortable, and relax while watching these videos full of tips about viral marketing, enjoy...

Effective Strategies With Case Studies And Examples.




Word Of Mouth Advertising For Beginners.




Offline Viral Guerrilla Marketing Examples.



I hope you enjoy these viral marketing videos and learn a lot of good and cool tactics that you can put into action starting today... remember that without action is not reaction, that's why it doesn't matter if you just learn the best Internet marketing strategy ever, it will mean nothing if you don't apply what you just learn, and don't called any strategy garbage if you haven't tested and tune it to try to make it work for you.

To learn how you can be part of an online association full with video and viral marketing experts ready to give you unlimited advice by visiting the Internet Entrepreneurs Club.

In Conclusion: Make sure that before putting any viral tactic in place you learn it right and understand the concept behind every method shown on the above videos. Also, you can adjust the strategies to meet your business goals and distribute your message the way that fits better with your niche.

To your success,

Luis Galarza, Internet Marketing Consultant In Massachusetts.

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Sunday, August 31, 2008

10 Viral Video Marketing Strategies

By Luis Galarza - Internet Marketing Tips.

What's The Different Between The Online Clips That Pull Views Like Crazy And Make People Share It From Those That Die Before Getting Any Momentum? The Answer Is In The Viral Video Marketing Strategies They Use!




The viral marketing power of your online media lies on the content of your videos, like I said before video marketing start with good spreadable content, and there are many things you can do on the production of your clips that will give make them remarkable enough so people will spread the word all over the web, which will increase views, marketing exposure, and generate more traffic and leads for your online business. The cost is minimum because in most cases video marketing is free.


Remarkable Viral Video strategies.

What makes most of the online videos viral are the right use of some content production strategies. Many of the most view YouTube media producers use this technique very effective, that they not only generates a huge amount of views, but people actually share them faster than you ever think.


Here are the viral video marketing strategies that can put sharing power on your videos:

1.- Amateurs: People love to watch rookies try something that a professional should be doing.

2.- Go Matrix: When you add special effect showing something amazing or impossible to do can make your clips spread.

3.- Animal Skills: We don't know why we are drawn to animals or pets but this weakness can help you make your clips viral by filming pets trick and special animal skills.

4.- Magnetic Kids: No, you don't have to make your kids eat magnets on front of the camera (good idea for a viral video, don't you think?), what I mean is that many top videos just show natural shots of cute kids doing what they do best, being kids.

5.- Music That Get Stock In Your Head: Create or by the rights of a really catchy music and use it to make a viral video around it.

6.- Injury Clips: As soon it's not me or you, we'll watch it, and many other will watch it too. That's why so many top reality TV series are base on this technique.

7.- Sing It Yourself: Want thing that makes American Idol so popular is the beginning of the show when they show bad singer trying to compete. This works excellent to spread your message.

8.- April Fool: Who doesn't love to watch a good prank, MTV top show "Punk'd" is base on this strategy and has worked very good for them, it can also work for you.

9.- Proof It: There are many myth out there that people want to know if their are true or not, or you can make your own myths and show if they are true or not.

10.- Sex Sells: It's true, and you can use it to attract maximum views. Use it wisely. Don't forget your marketing goals. A hotel use this strategy to show off their rooms on Myspace, by using a beautiful model that undress down to her panties and bra and shows how comfortable and cool are those rooms.



Stay Away From The High Quality Trap.

Many people will tell you that your clips needs to be produce in high quality for it to be effective, and other will say that high quality will take away the natural flow of your content, the truth is that both ways are OK, as soon is relevant to what you audience is looking for, and if it doesn't interfere with your message.

For example, if you want to use funny type of clips that look home made, a normal quality will be the best choice, but if you are doing an education or training video you need to use the best quality you can. Now, in both cases your media have to be clear enough to make the clip watchable, if not will cut your chances of turning off the viral effect of it.


To learn more about video production you can visit:

Is good to master your video productions techniques so you can make your clips as watchable as you can, some of the thing you need to practice with is video editing and content production.

Do you think I miss a video marketing strategy? Please share your strategies using the comment link or box below. Thanks.


Recommended Resources.


- Viral Media Strategies. Advanced Strategies.
- Guerrilla Marketing On Steroids. By Jay Levinson.
- Insider Secrets To Marketing Your Business Online. New Version.


To learn how you can be part of an online association full with Internet business experts and advisers for less than 4 dollars, visit the Internet Entrepreneurs Club.


In Conclusion: Pick an viral video marketing strategy that can easily be mix with your concept and experiment with styles, until you find a winner. If you are an Internet marketing beginner interactive media is your boosting tool, don't let your competitors be first.

To your success,

Luis Galarza, Internet Marketing Consultant Massachusetts.

Video Marketing.

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Friday, August 29, 2008

Video Marketing Start With Good Spreadable Content

By Luis Galarza - Internet Marketing Tips.

Who Cares How Many Views Your Online Videos Have If Is Only A One Time Deal? Your Video Marketing Will Not Be Effective If People Don't Find Your Content Spreadable. You Need To Be Remarkable To Turn Your Videos Viral!

Let's think about this for a little bit... Just remember every time you find a new video on any of the top online media sites like YouTube, Revver, or Veoh, and after you watch it you find the need of sharing or talking about the clip to as many people as you can, and quickly you start emailing it to all your personal contacts or business contacts, you bookmark the URL on your browser for future views, then you use all the social bookmarking sites you have an account with to share the link, you will make a post on your blog about it, and even embed the video on your blog or site(s)... And sometimes you won't end there you will use your mobile phone to keep spreading the media content because you found it remarkable enough that it have to be shared.

Well, my dear Internet entrepreneur that's video marketing done right!

Video marketing experts suggest that you should invest 50% of your time in developing your online video campaign, such us the storyline, content style, and the overall production, and 15% on marketing your videos. You need spend more time in the information because content is what's going to make your media viral or spreadable. Also SEO for video is very important.

The secret here is that you need to be remarkable and at the same time deliver the concept of your message in a way that your audience will understand, using any of the categories below... Off course, some categories are suitable to a larger audience, and you can effectively use it to expose your marketing concept to as many people as you can, and those individuals do the marketing for you by sharing your media with others.


Here is a list of popular online videos categories:

Funny: Comedy videos are one of the top categories with a big viral potential, for that reason these are one you want to master. Yep, humor have the power to spread faster than almost any other category.

Bizarre: People love when others push the limits of things they know people shouldn't be doing, so if you can effectively deliver your message in a bizarre way without hurting your brand or company, this category can be very successful. Note: make sure you don't brake any of the media sharing sites rules.

Skillful: This the type of clips that shows special skills, those that look almost impossible to do. Their good to an usually get embedded on blogs or websites.

Celebrities: Marketers found out long ago that celebrities endorsements can increase the value of your message and have a big influence in the consumers decision making. And online, we discover that celebrities can turn your media viral with the help of fan based sites and blogs that like to embed these type of videos.

Cartoons: This are another winner marketing strategy, because cartoon type ads actually increase responses and now you can use it on your online media to interact with your audience in a fun and innocent way that can become spreadable very fast.


It doesn't matter which category you decide to use to create your online videos base on, what's important is that you effectively communicate your message to your audience and be remarkable at the same time. When planing your video marketing campaign make sure that your goals are clear and make sure your content stays focus on your campaign goals.

Make sure your videos are clear enough to be understood. Not necessarily need to be on high definition, just use keep it good enough to watch. Also the quality depends on watch your video is about and your audience.


Recommended Resources.

- Viral Media Strategies. Advanced Strategies.
- Guerrilla Marketing On Steroids. By Jay Levinson.
- Search Marketing Lab. Updated daily.
- Insider Secrets To Marketing Your Business Online. New Version.


To learn how you can be part of an online association full with Internet business experts and advisers for less than 4 dollars, visit the Internet Entrepreneurs Club.


In Conclusion: Experiment with each category and find ways to approach your audience with effective online video marketing that will spread your message around the web without nay further help from you.

To your success,

Luis Galarza, Internet Marketing Consultant Massachusetts.

Video Marketing.

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Friday, August 15, 2008

Successful Viral eBook Marketing Strategy For Beginners

By Luis Galarza - Internet Marketing Tips.

If I Have To Narrow Down What Makes An Successful eBook Marketing Strategy, These Is What I Will Say!

If you don't know what's a viral ebook? A viral ebook or report also called viport are the strategic mix of reports and viral marketing. These two online promotion avenues are part of all the Internet marketing methods you need to learn to gain a competitive edge, of course this will happen if the viral campaigns are plan and done right. Which can be also done by testing and tracking all the campaign data for creative analysis so you can improve or develop new strategies that will focus on the reports that are producing better web conversions.

So what a successful viral ebook marketing strategy should accomplice:

A well plan viral ebook campaign can be design to achieve many different goals for an Internet business, goals that are part of your overall business mission. There are two questions that you may want to ask yourself before launching your viral marketing bullets.

1.- Do I want to build branding and authority?

2.- Or, Do I want to increase my customers base and revenue?

The first question is about increasing your business ego by making people remember your brand, name, and products. The other is about building a your business cash flow and funnel, but both questions are good for long term success. So, which approach is better for you and the growth of your online business? Before I answer this question here is what you need to know...


Don't Fall On The Corporate Trap.

Many online and offline fortune 500 and 1000 companies use viral ebook in their Internet marketing tactics, and you maybe think that a beginner like you can learn a lot from their campaigns... They teach you that successful viral ebooks marketing...
  • Need to increase brand awareness.
  • Needs to provide full contact information on leads.
  • Needs to create massive amount of readers.
  • And needs to generate sales without click-through.

Let me tell you something, all these is fine if you are a fortune 500 or 1000 company with plenty of money to invest on none-targeted marketing strategies. The use viral marketing like TV advertising, mass mailing, radio advertising, and national newspaper ads, and just they get a lot of leads for their products by advertising the free ebooks or whitepapers on top websites, but they don't know exactly how leads turn into sales because of the ebook, because most of them don't use interactive links that direct potential buyers to the order or more information page, not even their site homepage. They relay on estimates and not accurate conversion data.

As Internet marketing beginners you can't use their methods of developing viral ebooks, you need to be able to test and track all your campaign data for better analysis of what really made your readers take action, which link do they click on, what was the anchor (link description text) of that link, on what part of your infoproduct that link was located, etc...


If you develop a good viral ebook strategy you should get better measurable results like:
  • Increase of your website or blog traffic: By using active links in your report that point to different areas of your site or blog where readers can learn more about a topic, you can generate more traffic per reader.
  • Increase in opt-in email subscriptions or leads: Use a lead capture page or squeeze page, as your report request landing page, that needs to sell your prospect on signing up in order to get the free download. Powerful strategy, list building with giveaways.
  • And increase of leads turning into sales: Don't way for follow up to monetize those leads... Your report should pre-sell readers and have call to action sales copy to generate sales right from the digital book.

The Few Strategies Beginners Should Learn From Top Corporate Firm.

Not everything is bad marketing in the corporate world, there are a lot of techniques that you can learn from them and can increase your success rate if you apply it in your viport campaigns:

1.- Always use your free whitpages to build a list of sales prospects.

2.- Use it to educate your prospects about your solutions and how it can fix their problems. This is advanced online pre-selling.

3.- Get as much contact information as you can. Corporate can ask for everything, small businesses should ask only name, last name, email, website URL, phone number... When you're new, just ask for name and email, this will increase opt-in conversions.

4.- Make your brand and name part of the ebook layout. Industry authority needs a name or an image. make sure your marketing message is located at the beginning, at the bottom of each page and remind them again at the end.

5.- Provide good content, go beyond quality and give something that will have a high price value in the mind of your readers. Don't be scare to add links to other articles in your site or blog, just make sure it's content is relevant that provide unique and useful information.


Recommended Resources.

- Bebiz: Niche eBook Business Builder. Top System.
- Insider Secrets To Marketing Your Business Online. New Version.
- Ebay eBook Business. New.
- Search Marketing Lab. Updated Daily.


To learn how you can be part of an online association full with Internet business experts ready to give you unlimited advise, visit the IEC.


In Conclusion: The use of a well plan viral ebook marketing campaign can help you develop a long term traffic and money making machine for your Internet business.

To your success,

Luis Galarza, Internet Marketing Consultant Massachusetts.

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Saturday, August 2, 2008

Publishing Free eBooks That Will Become Powerful Viral Marketing Tools

By Luis Galarza - Internet Marketing Tips.

The Main Reason New Entrepreneurs Don't Write and Distribute Free eBooks, Reports or Whitepages Regardless Of It's Viral Marketing Power, Is Because They Are Afraid To Give Out Their Valuable Secrets, And Prospects Wouldn't Buy Their Main Information Product. You Don't Have To Be Scare Anymore To Release Those Powerful Viral Marketing Tools, Here Is Why...

Is time to start writing your free ebooks and planning your viral marketing campaign, because the more people you introduce to your quality content, the more leads you are going to generate, and you will increase your online revenue in no time. Because information is what it's going to free you from having lack of money, information is going to make you an authority, quality information is going to make you an expert, information is going to build your online business, original content will help you rank better on search engines, information will grow your business faster, information will lower your advertising expenses, information is going to give you an edge over your competitors, and finally all that content will become a very lucrative asset for your Internet business and for you.

Now when I said this, I'm not telling you to give all your best secret tactics or techniques to your prospects, but you need to provide quality content that is original and delivers at least one good simple solution or tip that will help your ebook readers that specific problem they are facing, or at least part of it. If the content delivers high price value knowledge, you will have more chances on turning those leads into customers, and build such a huge trust that will make them come back to you every time they need a product that will deliver real solutions for a fare price.


Benefits of Publishing Free eBooks or Whitepages.

One of the main benefits of writing and distributing your free whitepages or reports (also known as viports or viral reports) is the viral marketing power behind such a simple but very effective Internet marketing strategy. If the information is good and well targeted to a niche problem, and have the right marketing twist, your reports will be able to spread like wild fire on an extremely dry and hot day. But other than the viral marketing explosion...

- You will get web authority.

- You will gain expert recognition.

- Increase brand awareness.

- Increase market reach.


Is It Good And Ethical For eBook Publishing To Be Use As Viral Marketing Tool?

The answer is yes! Many top online marketer and fortune 500 companies had been using viral report to grow their business and drive targeted traffic to their site for years, some of the Internet marketing experts and online businesses that used viral ebooks marketing successfully are:
  • Mark Joyner.
  • Ewen Chia.
  • Cory Rudl And Derek Gehl.
  • John Reese.
  • Amazon.com.
  • And many more...

eBook viral marketing is very ethical way to communicate your message to customers, because you are educating them to become an smarter buyer, and at the same time you are hopping that your content was good enough that will have them trust you to purchase your main infoproduct.


The Easiest Way To Create eBooks, Reports or Whitepages That Will Help You Increase Sales For Your Main Product.

There are many ways to create ebooks or reports that possess a powerful viral marketing touch, but the easiest way for you to have a quick viral ebook to promote your main infoproduct is by distributing part of your original book for free, this can be:
  1. A free chapter.
  2. A free example of the advice in the book.
  3. Free preview of the table of content.
  4. A free set of articles from the ebook.

Etc... Well you get the idea, just make sure whatever you give for free have a high price value and quality content.


Benefits of Publishing Viral eBook Marketing Campaigns.

I already point some the main benefits of publishing ebooks or whitepages, now I want to give you the main reasons why you should turn them into a viral marketing campaign. The best viral reports or viports are the one that don't need much push for the influencer (influencer; is the person, site or group of both that have the potential to distributing your marketing message to a lot of targeted prospects) to to spread the word about your digital book, that's why this type of marketing campaigns can help you:

- Automate your syndication process.

- Increase your market reach.

- Automate your Word-of-Mouth Marketing.

- Generate free PR from social media networks.

- Increase your customer base.

- Increase sales and revenue.

- Lower your advertising expenses.

- Open doors for more income streams.


Now it's time to take action on what you learn today, and don't wait for the next post or marketing tip. Act on what you already know and then learn and apply new strategies.


Recommended Resources.

- Create Viral eBooks.
- Bebiz: Niche Internet Business Builder. New.
- Insider Secrets To Marketing Your Business Online. New Version.
- Search Marketing Lab. To be ahead of the SEO strategies that work.


To learn how you can be part of an online small business association full with Internet marketing experts and consultants less than 4 bucks visit the Internet Entrepreneurs Club.


In Conclusion: As you can see creating viral ebooks or reports is not that difficult, is all about taking action... If you already have an information product, just take a good chapter and give it away for free, that will put some fuel in your marketing.

To your success,

Luis Galarza, Internet Marketing Consultant Massachusetts.


A proud member of
- The International Association of Home Business Entrepreneurs
.

Tuesday, July 29, 2008

Marketing Experiment: Burger King Found The Holy Grail of Marketing

By Luis Galarza - Internet Marketing And Make Money Online Tips.

It Is Possible That Burger King Found The Holy Grail Of Marketing?

Well in 2006 Burger King turn a marketing experiment into a marketing hit. Before I continue, what do you think will be the holy grail of marketing? What about getting a large amount of people spend hours viewing and interacting with your brand, and even have them paid you to do it.

Wow! Just imaging a powerful such marketing strategy will be, how much new customers will you company generate, how many more sales, and what about doubling your income and profits, because people is paying you to view your brand and marketing message. Well, my dear online marketers this is exactly what Burger King did. By mixing a good design and develop video game with their branding strategies.

They actually have their customers paid $3.99 for each video game, which feature their King, the Whopper Jr., and the Subservient Chicken. The game development aim to the most popular video game console on that year, which is still the number one today, the Microsoft Xbox.... the video game have the BK characters riding racing small motor-bikes, bumper cars, and also you need to give hamgurgers to people, the game became so popular that it sold over 2 million copies in about 4 weeks, which made it the best selling xBox games that was launch on the holiday season in 2006. Plus, was part of the top 10 best selling video games of that year.

Did the marketing experiment worked... Yes, it did! Burger King increase sales on that quarter and pull a 9% increase on their revenue.

As you see while others were talking about video game advertising or Gamevertising, BK were taking that new brand marketing channel into the next level, by making it's own game, that turn into a viral marketing bullet.

As a marketing beginners with not much money to invest, how can you still use such a good marketing strategy?

This can be a big question, but before I give you some tips on how you can apply such a strategy and find your own holy grail, you need to understand that this post it's mean to inspire the creativity in you, it's about thinking different ways to have your customers engage with your brand, and build trust.

TIPS: A few simple things you can do to gain some viral marketing momentum for your Internet business.

1.- Go to sites like Elance.com, Guru.com, and Rent-A-Coder, and hire a video game developer to create a small but fun video game that is related to your company. And maybe make you the main character in the game.

2.- You can create something that doesn't compete with your main offerings, and give it away for free. Remember that have to be something that can carry your brand and site URL with it. Also, need to be something that people is looking for, because if nobody is looking for what you created, your campaign will fail from start.

3.- If you decide on using online video, to have the same effect as Burger King video game did, you need to make a long video with a lot of quality information. Ad, slide show, images, or at least a white board to help people interact better with with you.

I hope this few tips can get you started, and maybe find a marketing holy grail that will generate massive web traffic and revenue for you.


Recommended Resources.

- Internet Wealth Explosion Training System. NEW! Scam review.
- Insider Secrets To Marketing Your Business Online. New Version.
- Search Marketing Lab. To be ahead of the SEO strategies that work.
- Insider Secrets To Email Marketing. Learn List Building and Ezine Marketing.


To learn how you can be part of an online small business association full with Internet marketing experts and consultants less than 4 bucks visit the Internet Entrepreneurs Club.


In Conclusion: Always experiment with different ways to get your customers spend more time with your brand, and a marketing message that will make them understand what you offers are.

To your success,

Luis Galarza, Internet Marketing Consultant Massachusetts.


A proud member of
- The International Association of Home Business Entrepreneurs
.

Sunday, June 29, 2008

TrafficSwarm Review

By Luis Galarza - Internet Marketing And Make Money Online Tips.

It's TrafficSwarm The Best Free Manual Traffic Exchange or It's All B.S.? Here Is My Review!

Can Trafficswarm work for your web site or blog? Well, it depends... first you need to know that free traffic exchange services does work to bring or increase your web traffic, not all of them are good, but there a lot of manual or automatic marketing services that really send some good traffic your way. I can say this because I had try and test almost every single web site or blog traffic exchange available to find those that really can help an Internet marketing beginner generate a good amount of unique targeted visitors.


TIP: After testing many free and paid marketing exchange services I found out that there are three rules that can help you spot the good ones right away and there are:

First, make sure the service and the company it's a popular one and have a good amount of users, this amount need to be above 10,000 at least... because the success of this type of services depends on the exchange of users web site viewing, and if a company don't have enough users you are going to get the same people viewing you ad or site over and over again, making it almost useless. Now if the service have 100,000 users you have a better opportunity to generate leads and sales even if only 1 percent of those users sign up or buy your product, that's 1,000 new prospects or customers... not bad eh!

Second, for the service to become successful needs to have some kind of revenue sharing program or affiliate program build in, and more important has to have a viral marketing system that can help it's users to market the service successfully. Without this the service is simply not worth the try.

And third, the manual service better have a anti-cheat system to avoid members to use robot-softwares to do the clicks for them, you want real people behind each click not a computer software.


OK, back to the my Traffic Swarm review.

Let see if TrafficSwarm have what it takes to be a quality free and paid manual traffic exchange service provider that can really help you increase your visitor base and your overall marketing efforts. First, let see if they are approve by my three traffic exchange qualification rules:

1.- Size Of Actual Active Members:
This is important to make the service a successful Internet marketing tool.... and this company has done an excellent job promoting their service to a bass amount of online entrepreneurs, because they provide an inventory of more than 400,000 active members, which make it the largest manual traffic exchange service available on the web. So, we can put i check mark on this one.

2.- Income And Viral Marketing System:
Is not just about making money promoting this type of marketing service. But, having a good income program behind it can increase the amount of members they get everyday, which mean more different people viewing your marketing message that will increase your results, but don't forget to test and track your ads to know how and when to tun your campaign to increase your web conversions. And the viral marketing part of the system need to help you increase your site view credits. Well, Traffic Swarm does a very good job in this two areas... As a free member you are part of the site view referral program that goes five levels deep, that mean for every new member you refer you get 100 view credits for your sites, plus you get credit for every member refer by your referrals up to the fifth level. Also the more you use the program the more credit you get, and don't forget those surprise credit you get when you visit a selected site, I had bonuses of up to 1500 view credits. Now if you are a TS pro member (paid member) you can also get a monthly residual commission for every member you refer that upgrades to pro, which require a monthly payment.

Another thing you can do is put a little code to any of your sites promoting a text link version of their members to gain even more credits every time some visit or click on the links. I don't really recommend you using this feature, because you will be sending some traffic away from your site to gain a few extra credits, I don't think is a good idea.

3.- Good Anti-Cheat Technology:
This is a really important one, because like I said before you want to make sure that your ads are being watch by real people not automatic clicking robots or software. And this is another reason why TS has become the leader and it's market, TS have a top notch cheat-proof technology that makes it almost impossible to crack.


As you can see TrafficSwarm have good reliable marketing system that can be use to increase your daily visitors. But, there is more:

- You get Free lifetime membership that you can put to use right away. You get 10 ad spots to promote your site, and unlimited if you upgrade to pro.

- You get 100 free credits just for signing up. I don't know how long this offer will be up, but is available to all new sign-ups right now.

- Targeted traffic with about 10 categories to choose from, with real active members clicking on your ads.

- You get to decide which ads you want to view and click on, they don't use force page load technologies.


Other cool benefits you get by using TS service are:

- You get to test and track the quality of your ads before using any type of paid advertising service.

- TrafficSwarm help you increase your web site and blog exposure which help you improve your Alexa ranking.

- If used right, TS can help you generate leads for your business or products, build an opt-in email list, and increase sales.


Most free or paid traffic exchange services work better when you are promoting business or marketing related products, But TS can do a wonderful job on other niches because of the 400,000 members they support. Hope this review help you see if this service fits in your Internet marketing plan. Try it now the lifetime membership is free.


Recommended Resources.

- Search Marketing Lab.
- Insider Secrets To Marketing Your Business Online. 2008 Version!
- Web 2.0 Stampede.
- Michael Cheney's Traffic Videos.


In Conclusion: If you are planning to start an Internet business or already have one you will missing out on the quality of traffic you can get from TrafficSwarm free and paid service.

To learn how you can be part of a small business association full with Internet marketing experts visit the Internet Entrepreneurs Club.

To your success,

Luis Galarza, Internet Marketing Consultant Massachusetts.


About Author: Luis Galarza is a respectable Internet Marketing and Small Business Consultant in the area of Leominster and Fitchburg, Massachusetts. Also, he had teach 100's of entrepreneurs how to make money online and offline without their own product.


A proud member of
- The International Association of Home Business Entrepreneurs
.

Friday, June 27, 2008

Internet Marketing Plan Add Ons

By Luis Galarza - Internet Marketing And Make Money Online Tips.

Is Never Too Late To Make Some Changes And Include This Add Ons To Your Internet Marketing Plan!

I going to be talking a lot about having a Internet marketing plan for your business, simple because is one of the most important part of your business plan, plus having one will help you follow a path for each strategy that you want to use to promote your products or affiliate programs online. So, do yourself a favor and write a quick plan that outlines the tactics or methods and what you want to achieve with each of them, do this before you start any online advertising campaign, business or venture, and if you already started without one, is never too late to start writing one.

I'm writing this today because I was checking some of my consulting clients marketing plans and they have a good layout of some of the strategies that they are going to put on practice, but this plans were missing some strategies that need to be part of any Internet marketing plan don't matter what niche or industry are you in.

You need to remember 2 things. First, there are a few online marketing methods that never went out of style and effectiveness, off course this tactics are more advanced or more mature now, but they still the same basic principals, which are keep working like any other. So, don't believe any one who tell you that some type of Internet marketing method is now dead before doing your own research. The second thing is that cyberspace commercialization and socialization is always in evolution, making some all channels less effective and obsolete, because new more improve channels and tactics were created. Now, no all new web tactics and tools are good... so, how you know which one are good or better? Well, my friends, do what I do... follow what's popular between consumers and entrepreneurs.

Yes, my friends is that simple, just follow the consumers and hang out where they do. A quick example that shows you that this tactic work is YouTube. YouTube open the opportunity for anyone with a video camera to express themselves and become famauos, and people just loved it, and now you see millions of web users uploading videos on YouTube, them entrepreneurs saw that this is the new hot channel that can be monetize by uploading there videos, then other business people press the copycat bottom by launching there own YouTube look alike video sharing site... then Google make a huge jump on the market by purchasing YouTube, which in that time was the number one social video sharing on the web.

So, you see it works! Let web users set the path for your next tactic or venture, they know better.

Here are few Internet marketing plan add ons:

1.- Offline Marketing and Adverting:
  • Join local business associations.
  • Sponsor local sport teams And school programs.
  • Participate on Local business seminars.

2.- Web 0.1 Marketing:
  • Join online forums and newsgroups in your niche.
  • Also join business related forums for networking and partnerships.
  • Find popular chat-rooms in your niche and business ones.

3.- Old School SEO That Still Works:
  • Write and submit original content to articles directories with a links to your site.
  • Write and submit press releases.

4.- New SEO Strategies:
  • Write long guides type articles pages and allow comments and updates.
  • Submit videos to a lot of video sharing sites with different descriptions.
  • Buy sponsor reviews through PayPerPost and others.
  • Buy text link ads on top ranking blogs and sites.
  • Provide quality content for link baiting referrals.

5.- Web 2.0 or Social Media Marketing:
  • Create free profiles on personal and business social network sites.
  • Get a blog to promote your business and products.
  • Submit your blog to blog and RSS directories.
I'll be updating this post later with even more Internet marketing plan add ons for you to use.


Recommended Resources.

- BeBiz - Niche Profit System. New!
- Search Marketing Lab.
- Insider Secrets To Marketing Your Business Online.


In Conclusion: When you are writing your Internet marketing plan make sure to use as many easy tactics that will increase your web site traffic and income.

To learn how you can be part of a small business association full with Internet marketing experts visit the Internet Entrepreneurs Club.

To your success,

Luis Galarza, Internet Marketing Consultant Massachusetts.


About Author: Luis Galarza is a respectable Internet Marketing and Small Business Consultant in the area of Leominster and Fitchburg, Massachusetts. Also, he had teach 100's of entrepreneurs how to make money online and offline without their own product.


A proud member of
- The International Association of Home Business Entrepreneurs
.

Saturday, March 8, 2008

6 Essential Factors In A Successful Viral Marketing Campaign Are

The Truth About Effective Viral Campaigns!

Here Are All 6 Essential Factors For A Successful Buzz or Viral Marketing Campaign, This Tips Will Help You Create An Idea Epidemic!


To learn how the main factors of a successful viral marketing or advertising, just analyze Why are the flu virus is so "successful"? Simply because you can catch a flu just by being close to a carrier. Yeah, some times that's all it takes to catch the flu virus.

"Buzz or Viral marketing: Is the art of spreading your message automatically even without your help or intervention. It's also known as Grass Root Marketing" By me :)

So, by taking the example of the flu virus, you want to have a good viral marketing campaign that will have your message spread as fast and as effectively as the flu virus. Off course, without any of the bad body symptoms!
Read more »

Sunday, March 2, 2008

Sexy SEO Link Baiting Tips From Wikipedia

By Luis Galarza - Affiliate Marketing Secret Training Guide Blog

Taking SEO Link Baiting Tips From Wikipedia Is A Smart And Sexy Why To Learn How To Build Links Using Viral Article Marketing Such As Link Bait...

As you know Wikipedia has a strong page rank in Google, and you can check this by just googling any word or words which in most cases will turn search results with Wikipedia pages on the top spots. And they do this just by using good and sexy link baiting strategies and on page search engine optimization.

So, how Wikipedia use link baiting to generate quality back links to each of their web pages?

Well, the simple answer is by providing a lot of information on each subject with a list of resources. But, that's not all...

Here is an article I wrote for Associated Content titled "10 Link Bait Tips from Wikipedia". On this article you will learn some good link baiting tips that you can use right away on your site or blog to start building back links, and increase web traffic. Here is part of it:
"The primary reason behind Wikipedia's high ranking in Google is because many people link to Wikipedia article pages. The big question is, why people choose to link to Wikipedia instead of other web-places? But the enormous absolutely free encyclopedia (open to be edited by anyone) has many "catch that surfer" points:

Long And Dependable
Wikipedia reports have a lot of content and people like to link to pages that have mostly text. There's a majority of information structured in a dependable way and that creates a majority of the reports very valuable of the readers mind.

Simple
Wikipedia articles have an accessible language. Even if you're not acquainted with a domain, you are allowed to figure out the basic things and it's simple to discover more information."

Read the rest of 10 Link Bait Tips From Wikipedia here.

Also if you want to get started today watch the new 2008 marketing video training guide for beginners:

- Free Video Report "How To Start A Successful Internet Business".

Make sure your pop up or hover ad is clear and direct to point, this will insure it's success.

To learn how can you be part of the Internet Entrepreneurs Club click here.

To your success,

Luis Galarza, Internet Marketing Consultant Massachusetts.


About Author: Luis Galarza is a respectable Internet Marketing and Small Business Consultant in the area of Leominster and Fitchburg, Massachusetts. Also, he had teach 100's of entrepreneurs how to make money online and offline without their own product.


A proud member of
.

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