Showing posts with label internet marketing plan. Show all posts
Showing posts with label internet marketing plan. Show all posts

Friday, July 11, 2008

11 Internet Marketing Factors You Need Before Starting An E-Business

By Luis Galarza - Internet Marketing And Make Money Online Tips.

Starting An E-Business? Well, Here Are 12 Important Factors Of Internet Marketing You Need To Plan For Before Launching Your New Online Venture!

Turning any business into a long term success requires an action plan, an action plan is the combinations of a good business plan with a detail step-by-step marketing plan. That's why I decide to give you a Internet business and marketing plan layout, that points to the main factors you need to think about way before starting your e-business. This is more than just simple Internet marketing tips, these small template is your road map to success.

I know that writing a good business plan can be an scary task for most new entrepreneurs, but the truth is that you don't need to have an award winner internet business plan, what you need is a basic plan you can refer to anytime to help you keep on track on achieving your marketing and revenue goals. Also, remember that you can change your plan to fit new or greater goals, and to adjust to new changes in your industry and marketplace.

Here is the 12 Internet marketing factors you need to plan for before starting your new e-business:

1.- Your Internet Marketing Research Analysis:
Here add all the information you got from your market and keyword research that says your niche is a profitable one.

2.- Your Product or Service Information:
Explain your product or service in details, what type of solution provides, and benefits for your target audience.

3.- Your Unique Selling Proposition:
Here you need to write about your unique selling proposition, which is what is that makes your product or service better or unique compared to the ones offer by your competitors.

4.- Your Market Revenue Opportunity:
Here you need write more about what problems you are going to fix, the size of your market, your market trends growth, and who is you are competing with.

5.- Your Online Revenue Model:
This is simply how you are going to make money from your Internet business. You can also write about each stream of income you are going to start with and add later.

6.- Your Management Team:
Here add the qualifications of your management team. If you will be the only one managing the e-business you need to list your skills and qualifications, this way you can have a clear look into the strength and weakness of your management department, so you can outsource help if needed.
7.- Internet Business Strategy:
Write down all your company long term goals, and also your monthly goals. Make this goals realistic, but not too easy to achieve.

8.- Your Sales And Marketing Distribution Strategies:
How you are going to tell your target market about your product or service, and how are you going to make it available to them.

9.- Funds Needed To Start Your E-Business:
You need to have a clear knowledge of the start-up cost of your Internet business venture.

10.- The Company Project Revenue:
You need to make a chart of the projected financial statement for your company, that include operation expenses, marketing expenses, sales projections, profit projections, etc...

11.- The Value Of Your Company:
After having your income statement you need to think of how much you will sell a percentage of your company. This is important if are planning to raise money for the operations and marketing of the company.

I hope you found this factors easy to understand and to put on practice, if you have any questions please feel free to add them using the comment link below this post.


Recommended Resources.

- BeBiz - Niche Internet Business Builder. New!
- Internet Wealth Explosion Training System. NEW! Scam review.
- Insider Secrets To Marketing Your Business Online. New Version.
- Search Marketing Lab. To be ahead of the SEO strategies that work.


To learn how you can be part of an online small business association full with Internet marketing experts and consultants less than 4 bucks visit the Internet Entrepreneurs Club.


In Conclusion: It doesn't matter if starting an offline or online business, if you want to be successful you really need to have a business and Internet marketing plan.

To your success,

Luis Galarza, Internet Marketing Consultant Massachusetts.


A proud member of
- The International Association of Home Business Entrepreneurs
.

Friday, June 27, 2008

Internet Marketing Plan Add Ons

By Luis Galarza - Internet Marketing And Make Money Online Tips.

Is Never Too Late To Make Some Changes And Include This Add Ons To Your Internet Marketing Plan!

I going to be talking a lot about having a Internet marketing plan for your business, simple because is one of the most important part of your business plan, plus having one will help you follow a path for each strategy that you want to use to promote your products or affiliate programs online. So, do yourself a favor and write a quick plan that outlines the tactics or methods and what you want to achieve with each of them, do this before you start any online advertising campaign, business or venture, and if you already started without one, is never too late to start writing one.

I'm writing this today because I was checking some of my consulting clients marketing plans and they have a good layout of some of the strategies that they are going to put on practice, but this plans were missing some strategies that need to be part of any Internet marketing plan don't matter what niche or industry are you in.

You need to remember 2 things. First, there are a few online marketing methods that never went out of style and effectiveness, off course this tactics are more advanced or more mature now, but they still the same basic principals, which are keep working like any other. So, don't believe any one who tell you that some type of Internet marketing method is now dead before doing your own research. The second thing is that cyberspace commercialization and socialization is always in evolution, making some all channels less effective and obsolete, because new more improve channels and tactics were created. Now, no all new web tactics and tools are good... so, how you know which one are good or better? Well, my friends, do what I do... follow what's popular between consumers and entrepreneurs.

Yes, my friends is that simple, just follow the consumers and hang out where they do. A quick example that shows you that this tactic work is YouTube. YouTube open the opportunity for anyone with a video camera to express themselves and become famauos, and people just loved it, and now you see millions of web users uploading videos on YouTube, them entrepreneurs saw that this is the new hot channel that can be monetize by uploading there videos, then other business people press the copycat bottom by launching there own YouTube look alike video sharing site... then Google make a huge jump on the market by purchasing YouTube, which in that time was the number one social video sharing on the web.

So, you see it works! Let web users set the path for your next tactic or venture, they know better.

Here are few Internet marketing plan add ons:

1.- Offline Marketing and Adverting:
  • Join local business associations.
  • Sponsor local sport teams And school programs.
  • Participate on Local business seminars.

2.- Web 0.1 Marketing:
  • Join online forums and newsgroups in your niche.
  • Also join business related forums for networking and partnerships.
  • Find popular chat-rooms in your niche and business ones.

3.- Old School SEO That Still Works:
  • Write and submit original content to articles directories with a links to your site.
  • Write and submit press releases.

4.- New SEO Strategies:
  • Write long guides type articles pages and allow comments and updates.
  • Submit videos to a lot of video sharing sites with different descriptions.
  • Buy sponsor reviews through PayPerPost and others.
  • Buy text link ads on top ranking blogs and sites.
  • Provide quality content for link baiting referrals.

5.- Web 2.0 or Social Media Marketing:
  • Create free profiles on personal and business social network sites.
  • Get a blog to promote your business and products.
  • Submit your blog to blog and RSS directories.
I'll be updating this post later with even more Internet marketing plan add ons for you to use.


Recommended Resources.

- BeBiz - Niche Profit System. New!
- Search Marketing Lab.
- Insider Secrets To Marketing Your Business Online.


In Conclusion: When you are writing your Internet marketing plan make sure to use as many easy tactics that will increase your web site traffic and income.

To learn how you can be part of a small business association full with Internet marketing experts visit the Internet Entrepreneurs Club.

To your success,

Luis Galarza, Internet Marketing Consultant Massachusetts.


About Author: Luis Galarza is a respectable Internet Marketing and Small Business Consultant in the area of Leominster and Fitchburg, Massachusetts. Also, he had teach 100's of entrepreneurs how to make money online and offline without their own product.


A proud member of
- The International Association of Home Business Entrepreneurs
.

Wednesday, March 26, 2008

Internet Marketing Plan For Beginners With Little Or No Money

By Luis Galarza - Affiliate Marketing Secret Training Guide Blog.

To Start Your Internet Home Business You Need To Know The Basics Of An Internet Marketing Plan For Beginners That Will Help You Start Promoting Your New Business Online With Little or No Money What's Over!

First before I continue with the basic step-by-step Internet marketing plan for beginners, you need to understand that to make the huge Adsense and affiliate commission checks, you will need to put some money into your business in order to help it grow smoothly, which little by little will turn into an online money making machine.

So, always save money to invest in your online business to keep it growing...

Many beginners always make a lot of big Internet marketing mistakes, and I don't want you to fail in the online marketing myth traps.


Here are some of the myth you should avoid:

- No researching the profit potential of the niche market they decide to monetize. This is suppose to be the first step you should make before even creating a web site or blog.

- Not writing a good strategic Internet marketing plan that will help you keep your strategies focus on your business goals.

- Spending too much money in web site design, development, and hosting. Now you can have a nice web site create for about $100 and even for nothing if you use free site builders.

- Thinking they need a top domain name to build a good reputation online.

- If you build it they will come... Without marketing your site you and whoever created your site are the only people that know about your site.

- Thinking they need their own product to start their own Internet home base business.

- Leaving SEO or search engine optimization for last... This is one of the worth mistakes you can make, you need to start optimizing your web site right from start.

- Thinking you need a lot of money before starting using Internet marketing strategies for your business. The Internet is an excellent communication channel that have many free and low cost marketing tools that you can use to test your idea, before investing a large amount of money.

- You need to learn how to use each of the elements and advertising tools that you have point in your Internet marketing plan. So, don't jump into PPC or pay-per-click advertising if you don't know how to use this marketing tool. PPC can eat your bank account if you're not careful.

- Join blogs, forums, and online clubs to learn more about the industry. And to find networking partners... Remember that running an online business is just like running an offline business, you need to take advantage of every networking opportunity you come across, and online is even easier to find a large amount of partners in your niche.

OK, now that you know some of the Internet marketing myth and mistakes many beginners fall in, we can start talking about the marketing plan.


First you will need some of the following tools:
1.- A free professional web site: You can get a Free Microsoft Live Basic Web Site, they will give you a free site with a free regular domain name (www.your-site.com). Yes, it's free, you only need an email account with Hotmail or MSN, and a credit card to verify your age, and done...

2.- A free Blogger blog or Wordpress: If you have a little investment you can get a low cost hosting account which includes free domain name to host your blog on your server. I recommend you to start with a free one so you can test how profitable your niche really is, and then go from there.

3.- A free Squidoo account: Squidoo is an excellent web 2.0 social media tool that has a lot of love from Google... And you can use this to gain more exposure for other top search keywords and you can make extra money at the same time.

4.- A need free classified ads and article directories: You are going to use this to attract more visitors to your site and blog... If you decide to use only a blog, it's OK. Just send the traffic to your blog.

OK, I hope this is not to many things to do, but the marketing strategy will work better if you have all this tools working passively for you.

Here is the step-by-step Internet marketing plan for beginners that you can use to start promoting your new Internet home business, plus you can make money online from multiple streams of income. This system work if you follow it the right way.

Step 1.- Use the free web site as your main company site where all your products or services sales landing pages are going to be. Then you are going to add at least one article per week and then re-write those article and submit them to the article directories. Also, you are going to link to your blog using the main keywords that you want your blog rank for on the search engines.

Step 2.- Your blog needs to be updated at least once per day, you will not link to your main company site from the homepage of your blog, instead you are going to create a blog post with all your contact information, on this post you will have a link back to your main website. What you doing is giving a higher rank back link to your main site, because you will add a link to this post on the homepage of your blog.

Step 3.- You will add a direct one way back link to your Squidoo pages or lenses, and your Squidoo lenses will have one way back link to your main site. The more Squidoo pages you create the better. But, you are going to do this only with the ones with content that it's relevant to your main site niche market.

For example: If your main site is going to be optimize for the keywords "Weight Loss", and your blog can be optimize for a combination of the main keyword and some lower traffic keywords like, "Weight Loss Story". Then your Squidoo lenses will be optimize for as many lower and high traffic keywords (per lens).


How Will You Make Money Online With This Internet Marketing Plan?

Step 4.- If your web sites are targeting a niche that has digital information products or ebooks, regular books, software, membership sites, services, and physical products. You have a larger list of monetization opportunities that range from: Adsense, Affiliate Programs, CPA Networks, Clickbank, Amazon, Zlio, Contextual Ad Networks like Adbrite, Commission Junction, etc... Plus, your own products or services.

Test what's better for you, but here is a little strategy to get started:

Step 5.- Add Google Adsense at the top and bottom of your article on your main site. Don't put adsense on the main page, only on the article pages. You can add a little recommendation section on your main site's homepage for some affiliate product and link to pre-sell or review post on your blog.

Step 6.- Add Adsense to your blog on the top and on the left side of your content. Also you can use other contextual ad networks or CPA networks like Azoogle. Also put a widget from Amazon below the Adsense, and AuctionAds widget at the bottom of each post, you can also try this ads at the top of your posts.... Just test what works better for you.

Step 7.- With affiliate programs, don't link directly to the merchant, link to your pre-sell or review post pages this way you have double chances for visitors to click on Adsense or see something else they are really interest in.


Increase Your Web Site Traffic.

Step 8.- Now you need to write articles at least once or twice per week or more at the beginning, and post free classifieds ads for your affiliate reviews or pre-sell pages, and for your own products. Then Digg and StumbleUpon each article, and blog posts. Also, use Autopinger to ping your blog post right after you post it. And when you Digg or add them to any social bookmarking site, make sure you ping your RSS feed from each of those sites.

Step 9.- Because of the back linking strategy and the one way back links from articles, classifieds, and social bookmarks, your site will start getting a lot of traffic from the top search engines. And this traffic will increase by the month, then by the week, and then by the day.


I recommend you to check Insider Secrets To Marketing Your Business Online 2008 Version. This is the number one Internet marketing training for over 10 years.


In Conclusion: This Internet marketing plan for beginners will not work if you don't provide high quality content on each site. Then test and track everything... You can check my post about Split Testing to learn more about advanced techniques and free resources.

To learn how can you be part of the Internet Entrepreneurs Club for only $2.95 click here.

To your success,

Luis Galarza, Internet Marketing Consultant Massachusetts.


About Author: Luis Galarza is a respectable Internet Marketing and Small Business Consultant in the area of Leominster and Fitchburg, Massachusetts. Also, he had teach 100's of entrepreneurs how to make money online and offline without their own product.


A proud member of
.

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