Your Own Affiliate Marketing Ads vs. The Merchants Promotional Materials

By Luis Galarza - Internet Marketing And Make Money Online Tips.

Most Merchants Want You To You Use Their Marketing Materials To Promote Their Affiliate Program or Products. Knowing When Is Find To Use Your Own Affiliate Marketing Ads Or The Merchants Can Increase Your Sales And Commissions or It Can Drop Kill Your Chances To Success!

I always recommend affiliate marketing beginners that if you want to become a successful associate program marketer you better off designing and using your own promotional materials for each product your want to promote. Before I show you an easy way to write sales copy for your ads, you need to know that it doesn't matter what type of Internet marketing strategies you are planning on using, to make ensure a very successful Internet advertising campaign you need to learn how to apply split testing and tracking to each of your campaigns.


Making Testing and Tracking an Easy Task.

There are many ways to test and track an ad online, but for now you need to know two things that will easy this process, specially if you are just starting your Internet business, plus analyzing your marketing data can help you improve your ads, and drop those with low sales conversions. The two marketing tips below will help you increase your responses, and spot winner ads faster.

1.- Write sales copy and create graphics ads for the affiliate product you are promoting targeting the main benefits to the product audience.

2.- Create a strategic landing page, and strategic landing pages are those closely relevant to each ad sales copy. Landing pages can be name squeeze pages, sub-niche blog post, lead capture pages, and interactive landing pages.


The Good, The Bad, And The Ugly Of Merchants Promotional Materials.

Many new online entrepreneurs promote affiliate programs with the ads provided by the merchant, which is OK if you want a few sales here in there, but if you want to increase your commissions the best way is to have the control of your advertisement, and I'm not talking only about the place where you are going to post your advertising, I'm talking about having control on the sales copy, analytics, and tuning. These are not the only reasons why you should avoid using merchants promotion tools, there is also the fact that you will be one of the bunch of other affiliates (your competition) using the same ads, which will eventually lower the ad response.

Now, you also need to know that in some cases is perfectly OK to use the affiliate company's marketing materials... So, how would you know when it's OK to use the merchants promotional tools? Simple, if the affiliate program is from a brand name online or offline merchant like Walmart, Amazon, Dell, etc. is OK to use their ads, it's actually recommended to use the ads that have their logo or company name on it, because their consumer credibility will help you increase clicks through and sales.


What happens when you promote exclusive merchants or smaller companies? Here is when the next tips apply.

The Good.
Using merchant marketing materials is good because most of this ads are already been tested and proven to have good conversions rates. Also, if you use their pre-made ads, save you the time you will need to put in creating your own graphics, and sales copy. Plus, they are excellent for marketers with no sales copywriting and graphic design skills.

The Bad.
Like I said before, you will be competing for the same target audience using the same promotional materials as many of the merchants affiliates. Another thing you should know is that many merchants have a great product or service but lack of the ability of writing good sales copy, which will kill your sales opportunities. That's why if you create your own ads you can avoid this problem.

The Ugly.
Many small online merchants will try to make the most out of their affiliates efforts, by always branding their image ads with their website URL. This branding technique can also steal many of your sales, because some people will not click the banners in your site or blog and will just write the merchants URL on their browser, which not give you any credit for the sales or leads your marketing generated.


Affiliate Marketing Tips.

1. Stick to text ads because they deliver higher click through conversions.
2. Only use merchant advertising materials that aren't brand with their company name, product name, and URL.
3. When designing your own image ads or banners, keep them direct to the point, and use text to make the sale.
4. When using articles or blog posts as promotion tools, avoid using those provided by the affiliate company, because unique quality content is very effective.
5. If you promoting products to your email list, you can increase your conversions by writing your own email promotion.
   

What is the best approach for you? Please, let me know what you think is a better way to promote associate programs?

Recommended Resources.

- Search Marketing Lab. Updated daily.
- Bebiz: Niche Internet Business Builder. New.
- Insider Secrets To Marketing Your Business Online. New Version.


To learn how you can be part of an online association full with Internet business experts and advisers for less than 4 dollars, visit the Internet Entrepreneurs Club.


In Conclusion: As you can see both alternative have cons and pros, and you need to decide what's better for you make the most out of your web traffic. Personally I prefer to create my own ads and promotion material, but I had to used unbranded ads in my affiliate marketing campaign with good results. Is all about testing, analytics, and tuning those ads.

To your success,

Luis Galarza, Internet Marketing Consultant Massachusetts.

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7 Affiliate Marketing Mistakes That Are The Kisses Of Death For Beginners

By Luis Galarza - Internet Marketing And Make Money Online Tips.

Have You Experienced The Kisses Of Death? Avoid This 7 Affiliate Marketing Mistakes And You Never Will!

There are many affiliate marketing mistakes that keeping beginners from achieving maximum success online, I actually wrote other articles about this in the pass addressing a few of this kisses of death, I talk about some of this errors in my "Affiliate Marketing Tips" post, but today I want to talk about some of the mistakes that can kill your chances to earn an affiliate commission right from the start.

There are many things you as Internet marketing beginner can learn from top online marketers, not just from there successes, but also from their errors... errors that sometimes in the eyes of a beginner can look like the right marketing tactic to fallow, and the problem is that their are not good tactics. The thing is that many top online marketers don't have the time to follow every single good strategy that can increase there sales, instead they relay on the fact that now they have a bigger customer base, better online reputation, and a large list of hot opt-in prospects that they can leverage and turn into a good amount of monthly income. Some of them really learn from there own mistakes just like Mike Filsaime and his venture partners when they over promote new product launches to there email list of prospect and customers, which make them money but also increase the opt-out rate of their list. Then he wrote a small report called "The Death Of The Internet Marketing" where he talk about his bad marketing experiences. The fact of this is that Internet marketing didn't die, Mr. Filsaime and his launch partners killed it for them self not for us.

Don't get me wrong, Mike has a few good traffic products, and marketing training material that is worth the money in gold, like "The Butterfly Marketing Manuscript" and InstantBuzz... but, that report was just an stupid excuse to rebuild his list, not to provide any quality. Now I don't recommend any body to sign up for his email list, because he doesn't teach you anything except for how to right good email promotions, because that's the only thing you are going to get from him, sale offerings. The best Internet marketing newsletter you can subscribe is the IMC Marketing Tips Newsletter.

Here are the 7 affiliate marketing mistakes that are the kisses of death for beginners:

1.- Using Ugly URL's.

2.- Not Tracking Your Traffic.

3.- Not Keeping Your Affiliate Programs Information Organized.

4.- Forgetting That Tracking Conversions Is More Important.

5.- Not Cloaking Your Affiliate Links And ID's From Commission thief's.

6.- Not Keeping A Record Of Monthly and Yearly Statistics For Reference and Measuring.

7.- Not Having A Clear Affiliate Marketing Plan Before Starting Your Venture.


Yes, I know simple, but direct to point, these are very risky mistakes that you as a beginner need to avoid.


Recommended Resources.

- BeBiz - Niche Profit System. New!
- Insider Secrets To Marketing Your Business Online.
- Super Affiliates. New!


In Conclusion: Focus, plan, and more important take step-by-step actions... Don't stand still, if you really want to be successful in affiliate marketing. Remember that you're not the only marketer competing for the consumers attention. And one last thing to become a good entrepreneur you need to learn from your mistakes, which can help you find winner marketing and business strategies that will take you to the next level.

To learn how you can be part of a small business association full with Internet marketing experts visit the Internet Entrepreneurs Club.

To your success,

Luis Galarza, Internet Marketing Consultant Massachusetts.

About Author: Luis Galarza is a respectable Internet Marketing and Small Business Consultant in the area of Leominster and Fitchburg, Massachusetts. Also, he had teach 100's of entrepreneurs how to make money online and offline without their own product.

A proud member of
- The International Association of Home Business Entrepreneurs
.

Internet Marketing Plan For Beginners With Little Or No Money

By Luis Galarza - Affiliate Marketing Secret Training Guide Blog.

To Start Your Internet Home Business You Need To Know The Basics Of An Internet Marketing Plan For Beginners That Will Help You Start Promoting Your New Business Online With Little or No Money What's Over!

First before I continue with the basic step-by-step Internet marketing plan for beginners, you need to understand that to make the huge Adsense and affiliate commission checks, you will need to put some money into your business in order to help it grow smoothly, which little by little will turn into an online money making machine.

So, always save money to invest in your online business to keep it growing...

Many beginners always make a lot of big Internet marketing mistakes, and I don't want you to fail in the online marketing myth traps.


Here are some of the myth you should avoid:

- No researching the profit potential of the niche market they decide to monetize. This is suppose to be the first step you should make before even creating a web site or blog.

- Not writing a good strategic Internet marketing plan that will help you keep your strategies focus on your business goals.

- Spending too much money in web site design, development, and hosting. Now you can have a nice web site create for about $100 and even for nothing if you use free site builders.

- Thinking they need a top domain name to build a good reputation online.

- If you build it they will come... Without marketing your site you and whoever created your site are the only people that know about your site.

- Thinking they need their own product to start their own Internet home base business.

- Leaving SEO or search engine optimization for last... This is one of the worth mistakes you can make, you need to start optimizing your web site right from start.

- Thinking you need a lot of money before starting using Internet marketing strategies for your business. The Internet is an excellent communication channel that have many free and low cost marketing tools that you can use to test your idea, before investing a large amount of money.

- You need to learn how to use each of the elements and advertising tools that you have point in your Internet marketing plan. So, don't jump into PPC or pay-per-click advertising if you don't know how to use this marketing tool. PPC can eat your bank account if you're not careful.

- Join blogs, forums, and online clubs to learn more about the industry. And to find networking partners... Remember that running an online business is just like running an offline business, you need to take advantage of every networking opportunity you come across, and online is even easier to find a large amount of partners in your niche.

OK, now that you know some of the Internet marketing myth and mistakes many beginners fall in, we can start talking about the marketing plan.


First you will need some of the following tools:

1.- A free professional web site: You can get a Free Microsoft Live Basic Web Site, they will give you a free site with a free regular domain name (www.your-site.com). Yes, it's free, you only need an email account with Hotmail or MSN, and a credit card to verify your age, and done...

2.- A free Blogger blog or Wordpress: If you have a little investment you can get a low cost hosting account which includes free domain name to host your blog on your server. I recommend you to start with a free one so you can test how profitable your niche really is, and then go from there.

3.- A free Squidoo account: Squidoo is an excellent web 2.0 social media tool that has a lot of love from Google... And you can use this to gain more exposure for other top search keywords and you can make extra money at the same time.

4.- A need free classified ads and article directories: You are going to use this to attract more visitors to your site and blog... If you decide to use only a blog, it's OK. Just send the traffic to your blog.

OK, I hope this is not to many things to do, but the marketing strategy will work better if you have all this tools working passively for you.

Here is the step-by-step Internet marketing plan for beginners that you can use to start promoting your new Internet home business, plus you can make money online from multiple streams of income. This system work if you follow it the right way.

Step 1.- Use the free web site as your main company site where all your products or services sales landing pages are going to be. Then you are going to add at least one article per week and then re-write those article and submit them to the article directories. Also, you are going to link to your blog using the main keywords that you want your blog rank for on the search engines.

Step 2.- Your blog needs to be updated at least once per day, you will not link to your main company site from the homepage of your blog, instead you are going to create a blog post with all your contact information, on this post you will have a link back to your main website. What you doing is giving a higher rank back link to your main site, because you will add a link to this post on the homepage of your blog.

Step 3.- You will add a direct one way back link to your Squidoo pages or lenses, and your Squidoo lenses will have one way back link to your main site. The more Squidoo pages you create the better. But, you are going to do this only with the ones with content that it's relevant to your main site niche market.

For example: If your main site is going to be optimize for the keywords "Weight Loss", and your blog can be optimize for a combination of the main keyword and some lower traffic keywords like, "Weight Loss Story". Then your Squidoo lenses will be optimize for as many lower and high traffic keywords (per lens).


How Will You Make Money Online With This Internet Marketing Plan?

Step 4.- If your web sites are targeting a niche that has digital information products or ebooks, regular books, software, membership sites, services, and physical products. You have a larger list of monetization opportunities that range from: Adsense, Affiliate Programs, CPA Networks, Clickbank, Amazon, Zlio, Contextual Ad Networks like Adbrite, Commission Junction, etc... Plus, your own products or services.

Test what's better for you, but here is a little strategy to get started:

Step 5.- Add Google Adsense at the top and bottom of your article on your main site. Don't put adsense on the main page, only on the article pages. You can add a little recommendation section on your main site's homepage for some affiliate product and link to pre-sell or review post on your blog.

Step 6.- Add Adsense to your blog on the top and on the left side of your content. Also you can use other contextual ad networks or CPA networks like Azoogle. Also put a widget from Amazon below the Adsense, and AuctionAds widget at the bottom of each post, you can also try this ads at the top of your posts.... Just test what works better for you.

Step 7.- With affiliate programs, don't link directly to the merchant, link to your pre-sell or review post pages this way you have double chances for visitors to click on Adsense or see something else they are really interest in.


Increase Your Web Site Traffic.

Step 8.- Now you need to write articles at least once or twice per week or more at the beginning, and post free classifieds ads for your affiliate reviews or pre-sell pages, and for your own products. Then Digg and StumbleUpon each article, and blog posts. Also, use Autopinger to ping your blog post right after you post it. And when you Digg or add them to any social bookmarking site, make sure you ping your RSS feed from each of those sites.

Step 9.- Because of the back linking strategy and the one way back links from articles, classifieds, and social bookmarks, your site will start getting a lot of traffic from the top search engines. And this traffic will increase by the month, then by the week, and then by the day.


I recommend you to check Insider Secrets To Marketing Your Business Online 2008 Version. This is the number one Internet marketing training for over 10 years.


In Conclusion: This Internet marketing plan for beginners will not work if you don't provide high quality content on each site. Then test and track everything... You can check my post about Split Testing to learn more about advanced techniques and free resources.

To learn how can you be part of the Internet Entrepreneurs Club for only $2.95 click here.

To your success,

Luis Galarza, Internet Marketing Consultant Massachusetts.

About Author: Luis Galarza is a respectable Internet Marketing and Small Business Consultant in the area of Leominster and Fitchburg, Massachusetts. Also, he had teach 100's of entrepreneurs how to make money online and offline without their own product.

A proud member of

The International Association of Home Business Entrepreneurs

.

Technorati tags: Luis Galarza, Online Marketing, Internet Marketing Myth, Internet Marketing Mistakes, Training, Marketing Plan,

Recommended Affiliate Marketing Training Video For Beginners

By Luis Galarza - Affiliate Marketing Secret Training Guide Blog

Are You Looking For The Best Recommended Affiliate Marketing Training Videos? I Know For Many Beginners, Including Me, Watching A Marketing Training Video Can Be Easily To Understand The Strategies And Finally Make Money Online With Affiliate Programs!

Well, I decide to make a quick list of the best affiliate marketing training videos for beginners available online. There are many "oil sale man" like gurus that will try to sell you some type of copy cat product full with affiliate marketing strategies that they never even tested. That's why this training video list includes only the ones created by real top Internet marketing experts that had used and tested all of the strategies that you will learn from the video courses.

I don't recommend all the marketing training that you will find out there, just because many of those training guides are not good for beginners, or they have a price that is not fair, or they just videos and books fool of crap.

Here are the recommended affiliate marketing training videos that I have the pleasure of reviewing:

1.- Affiliate Of The Month:
This is a Ewen Chia's product, who's the number one expert when it comes to affiliate marketing. This is a different type of training full with advanced videos, and you can even make money while you are learning his strategies.

2.- Michael Cheneys Adsense Videos:
This training videos are specially for affiliate marketers trying to make money online with Adsense, but you can also use those tactics to promote niche affiliate programs.

3.- Michael Cheneys Traffic Videos:
Without traffic is no way you can make money online, that's why I included the Traffic videos from Michael. This training course have a lot of strategies to help you send targeted traffic to your site and turn them into buyers or clicks.


I also recommend you to check Insider Secrets To Marketing Your Business Online 2008 Version. This is the number one Internet marketing training available online that was use by some of the now top online marketers like: Mike Filsaime (Butterfly Marketing Manuscript), Rosalind Gardners (Affiliate Marketing Handbook), and many more.


In Conclusion: All this affiliate marketing training videos are an excellent way to learn proven tactics that can help you make money online fast or passive... the whole secret is on taking actions, not just watch the videos or read the training material, you have to take daily actions that will help get closer and closer to your short term goals, and build a business that eventually will reach those big goals that you want to achieve.

To learn how can you be part of the Internet Entrepreneurs Club for only $2.95 click here.

To your success,

Luis Galarza, Internet Marketing Consultant Massachusetts.

About Author: Luis Galarza is a respectable Internet Marketing and Small Business Consultant in the area of Leominster and Fitchburg, Massachusetts. Also, he had teach 100's of entrepreneurs how to make money online and offline without their own product.

A proud member of

The International Association of Home Business Entrepreneurs

.

Technorati tags: Luis Galarza, Online Marketing, Affiliate Of The Month, Affiliate Training Videos, Affiliate Videos, Beginners, Michael Cheneys Adsense Videos, Michael Cheneys,