Tuesday, November 17, 2009

Google Ad Planner Publisher Center: Take advantage of new ways to reach advertisers

Earlier this year, we introduced the Google Ad Planner Publisher Center to help you showcase your site to advertisers. Now we've enhanced the Publisher Center to give you even more ways to promote and manage your Ad Planner site profile. As a reminder, any publisher can use the Publisher Center, but the user interface is currently only available in English.

Claim your subdomains
You can now claim subdomains, such as myblog.blogspot.com, in Google Ad Planner. Your site's subdomains can also appear in Google Ad Planner to give advertisers a more detailed view of your site for their media planning. Learn how to claim your sites in Google Ad Planner.

Share more Google Analytics metrics
We've expanded the type of Google Analytics data you can share with Google Ad Planner. You can opt-in your page views, unique visitors (cookies), total visits, average visits per visitor, and average time on site, which ensures potential advertisers see the most accurate information for your site. Learn how to share your Google Analytics data.

Delegate site ownership
Managing your website profile in Ad Planner has just gotten easier. You can now invite additional users to edit and maintain your Google Ad Planner site profile.

Display an Ad Planner badge
Highlight your Google Ad Planner profile by displaying our new badge on your site. Advertisers who click your badge will be brought directly to your Google Ad Planner site profile, where they'll find your traffic, demographics, and advertising information.

Choose from four Ad Planner badges:



Tell us what you think
We invite you to sign in to Google Ad Planner now to try these new features, then send us your feedback and ideas so we can continue improving Google Ad Planner for you. In addition, don't forget to register for our upcoming Ad Planner webinar on November 24th, where you'll learn more about how to use the tool and how it can benefit your site.

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