I wrote a post a couple of weeks ago on an announcement by Lonely Planet of plans for an offline store at Sydney Airport. I was critical of the focus, time and energy being spent on something other than online. Since that post I have had a number of emails sent to me with some recent Lonely Planet online activity. I have also been doing some reading of my in preparation for next week's
eyefortravel Asia Pacific. One of the speakers for the event is Andy Conroy, Global Online Director, Lonely Planet. Here are the series of announcements that I have discovered:
Am looking forward to talking to Andy Conroy on how these things all come together.
UPDATE - unfortunately looks like Andy is no longer able to attend eyefortravel. Will have to save my questions for another occasion.
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