Wednesday, October 29, 2008

Rise of Venture Capital has changed the Innovation landscape

Today, over 64% of all technology is sourced from outside the enterprise, up from 24% in the 1980s - this according to the latest white paper from Synchrony venture management, a leading think tank on Innovation Capital.

What is Innovation Capital?

According to Synchrony, it is the use of corporate venture investment to create new opportunities and options:
• Attract high-value options through investment and interaction
• Generate two-way value through complimentary assets
• Establish game-changing portfolios of innovation assets that create new opportunities
and competitive advantage

Synchrony believes that fundamental "structural changes and the constant flow of innovative venture-backed firms represent a huge opportunity for savvy, forward-looking corporations."

Synchrony has established a new practice and platform that helps mid-market companies innovate faster, better and cheaper by enabling corporate venture capital as a fundamental external innovation option.

I recommend reading the attached whitepaper, and learning more about Synchrony.

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