Thursday, November 29, 2007

6 Ways To Avoid Low Sales Conversion Rates Web Site Design

By Luis Galarza - Affiliate Marketing Secret Training Guide Blog

Here Are 6 Things A Successful Site Must Communicate To Get High Conversion Rates!

It doesn't matter if You Just starting your Internet business or you are planning to re-design your current website, your site better communicate your message to your web prospects right or you will be planning to loose from start. And that means low conversion rates.

Here are 6 of the goals your site must achieve by communicating your message the right way to your site visitors to gain the main goal which is high conversion.

1.- Communicate Your Service
This can be done by using a good tag line on the top of your site. This tag line need to be clear enough for people to now what you offer as soon they enter your site.

2.- Establish Your Credibility
Make sure to use references, membership logos (BBB, and others), and client testimonials to brake the ice and establish rapport and credibility.

3.- Show Your Industry Leadership And Expertise
It doesn't matter if your clients are extremely surprised by the quality of your knowledge, but if your site do not communicate your expertise that well you to your visitors or prospects your conversion rate will not improve. To fix this you can show case studies on how you helped your clients solve their problem.

4.- Present Your Product
Depending of your industry, service or products you need to find a way to showcase your fine work for your new prospects to see. If is a product you need to make sure you put pictures and small description on your home page.

5.- Make Your Visitor Aware of Your Industry Involvement If Any
This can be as little as having a good up to date blog and as big as seminars where your were one of the main speakers. This also show your customers that you are no rookie when it come to know your industry and product very well.

6.- Gain Powerful Search Engine Rankings
You need to work hard to make sure your site come up on the top 5 spots of many highly targeted terms.

Achieving each of this goals can be easy and simple if you know how or if you have a good web designer firm behind you. But, putting it all together is the hard part even for top experts. So, take your time to make sure you do your best and then keep evaluating your site for constant improvement and changes.

To learn how can you be part of the Internet Entrepreneurs Club click here.

To your success,

Luis Galarza, Internet Marketing Consultant


About Author: Luis Galarza is a respectable Internet Marketing and Small Business Consultant in the area of Leominster and Fitchburg, Massachusetts. Also, he had teach 100's of entrepreneurs how to make money online and offline without their own product.


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