'Flip the tables over' or 'turn the other cheek?'

One of my favorite "spiritual treat" blogs: Adoro Te Devote has an interesting post, that really got me thinking. The basic premise of the post, at least what I took from it, is that 'we should all be charitable when we blog' and that we cannot 'make a living' off of tearing others down and further our goals and ideas at the expense of others.

She explains that our blogs cannot exist for the purpose of making ourselves seem as if we are "good Catholics." For example she argues:

We CANNOT, as bloggers, base our blogs on tearing down others in order to make ourselves look good in the eyes of other sinners like us who will be fueled to add their own gripes, their own judgments, and their own form of superiority at the expense of sinners who apparently aren't like us.

I think she is on to something here. She is essentially arguing that if we make ourselves look good at the expense of others, we really aren't making any positive strides. She does recognize a need at times to bring truth forward and shine light on evil, but seems to think that this should be the exception and not the rule. She it explains it as such:

I can't speak for other bloggers, nor do I judge their souls, but I do judge their actions and this, in particular. Do we need to shine a light on what is wrong at times? Certainly! The Church Fathers were not adverse to such things! The modern question is this, though: Is it really necessary to focus our lives on ripping on thy neighbor in order to proclaim the Truth?

Now for much of her post I agree with her. I know that there are some blogs, sometimes unintentionally that solely focus on 'tearing others down.' This is how they exist. But is it really necessary? Many would argue that this DOES go beyond the limits of what is charitable and just.

Where is the line though? What is the demarcation? Is charity the same regardless of the issue? Must we always refrain from pointing out scandal, heresy and illicit teachings? At what point do we choose to 'flip over the tables' instead of 'turning the other cheek?' This is a very difficult question I think.

Sure, we could take advantage of every little scandal and blog about it. The thing is, 50 other blogs will be doing the same thing... so what are we REALLY accomplishing at the end of the day. I think this is a key point, that might go unstated in Adoro Te Devote's Post. She explains that personal gain through complaining or 'tearing down' really isn't a gain for God. So how then do we accomplish gain for God and at the same time deny and destroy the falsity that is perpetrated by many in the name of Catholicism? Must we do one without the other?

I ask you the reader... how do we make this difficult decision? I wonder if the answer lies in the intent of the post. I don't offer consequentialism as an answer to anything. I mean intent in terms of the virtue and ethic of the core meaning in the post. Is that where our line of demarcation sits? What say you, readers and writers of the Cathologosphere?