Sunday, November 16, 2008

Reading List CSM Sutherland/Little course

We recently led a course in Atlanta.

Suggested reading included the following:







The New New Product Development Game by Takeuchi and Nonaka. hbr.com

The Contradictions That Drive Toyota's Success by Takeuchi. hbr.com

The Concept of "Ba" by Nonaka and Konno.

Comment: For the books, I think it is more colorful and more useful to provide you with a picture of the book and access to Amazon's info about the book. Hope this is not otherwise a problem; I am slightly concerned that it may appear too commercial.

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