Email Marketing Mistake You Need To Avoid

By Luis Galarza - Internet Marketing Training Blog

Your Email Marketing Is Not Working, You Wonder Why You Are Not Making Any Sales Through Your Email List? And Why You Are Getting Too Many Un-Subscribers?

So, why all these is happening to you if are following every single step all the so call top Internet Marketing gurus or experts are telling you. Well, they are not telling you the whole truth of the trade!

Here are a few email marketing and list building holes they didn't fill up:

1.- The told you that when you start building a list you need to make money by recommending affiliate program products or services to your members, but they didn't tell you that before you do that you need to build a strong relationship with your list subscribers. Here is a good article to help you use recommendations: Affiliate Product Recommendations To Increase Your Commissions

2.- Other "experts" told you that in order to build relationships you need to make your emails more personal and write to your members like you would if they were a close friend. But, they didn't tell you that people sign up to your list with one thing in mind, learning from the information that you promise to deliver. They didn't opt-in to see you call them "pals" or anything like it... They Want Good Relevant Content!

Remember, people go online to find information, and they will sign-up your email form because they think you are going to provide the information they are searching for.

3.- Some of then even said to write about your personal life to let them know you a little better. Wrong! You need to let them know that you are an expert in your field and you are there to help provide useful information that will help them solve there problem.

Come on, this didn't even work for a niche blog and you think it will work on your email marketing. Yes, there are ways to use personal information, but that one it's not, I tell you how at the end of this article.

4.- Another thing they told you is that when marketing affiliate programs you need to send them to your squeeze page and have them opt-in to your own list, that's good advice, but they told you to follow up promoting the same affiliate product to remind them how good is it. That's wrong!

What you should do is provide a mini course full of good articles that will increase their desire of fixing their problem, but at the same time providing some quick useful tips that they can apply right now. Then at the end of each article put a link to the affiliate site letting them know that this product will fix their problem faster and better.

Conclusion

Take a look at your email marketing strategies, right down your goals that such a list need to achieve, make sure you list focus on a niche market (use different lists for other niches), decide what is a better source of income such as: advertising, affiliate programs, joint ventures, promoting your own products, use a blog update alert, use to provide more or VIP information for your blog visitors.

Then get as much information for your autoresponder to follow through up to 12 month or 52 weeks, then write a mini course for the first part of your follow up of 5 to 20 lessons, find articles related to your niche and send them your list for even more information and put your own inputs or conclusion at the end, also you can explain why this article is good for them at the beginning.

Provide a person touch at the beginning of every email before the article, send them a link to a new post in your blog that can help them.

Always ask for referrals by asking them to forward the email to their friends, you can put this message at the end of your articles.

Well is time for me to go watch a movie with my wife, I'll be back tomorrow with an online branding tip.

To learn more advanced email marketing techniques click here.

To your success,

Luis Galarza, Internet Marketing Consultant


About Author: Luis Galarza is a respectable Internet Marketing and Small Business Consultant in the area of Leominster and Fitchburg, Massachusetts. Also, he had teach 100's of entrepreneurs how to make money online without a their own product. For more information about his Free Affiliate Marketing Training.

A proud member of

The International Association of Home Business Entrepreneurs
.

Number One Email Marketing Secret Tip For New Publishers

By Luis Galarza, Internet Marketing Training Blog

There Is A Single Email Marketing Tip That Can Boost Your Sales Conversions And Lower Your Opt Out Rates.

Email marketing is the number one tool to build a long term online business, which mean most of your online marketing strategies need to be focus on list building conversions, subscriber retention, sales conversions, and generating referrals. And, is one single thing that can get you there and is by building customer relationships... But, how are going to do this?

Well, before I tell you how, let me make something clear...

This tip is for inside email marketing. Meaning, this strategy is for those who have or want to build an email list of their own. So, who exactly can take advantage of this tip?

- If you had a list for a while and your opt out rate is growing everyday and you don't why.

- If your new members are turning into un-subcribers in just days without purchasing anything.

- If you just starting out or planning to start a business building a email list to sale niche related products.

- If you want to increase affiliate program sales conversions from every email promotion you send to your list.

So, what's the so call "Email Marketing Secret Tip" that can fix help me build better relationships with my list which will turn into customer retention and then to better sales conversions...?

The answer is simple and is not even a secret, but still the number one killer of your inside email marketing or list building strategies, and it's RELEVANT CONTENT!

This mean that before you try to sell anything to your list you need to provide high quality niche related content. This mean if you need to provide lots of good content that is relevant to the niche that you are marketing to, so if you are building a list of subscribers interested in dog training tips, don't send them information about cats or Internet marketing, because they will opt out and go back to Google looking for a different ezine or online newsletter.

Also...

- Don't try to sell them right from the start by sending solo ads, you can start making money from start by putting a small classified ad at the top of your email newsletter and another one or two at the bottom.

- More than two classifieds at the bottom of your article will kill your conversions, so don't over do it.

- You can also add a list of the top 5 resources for your niche. These resources can be affiliate programs related to the content of your newsletter.

- And if you have some other sites that you want your list to know about, just list them below your name or company name. don't make them hyper links, just plain text. Too many links will confuse your members.

I hope this little tips will help build a better email list. For more information visit Insider Secrets To Email Marketing.

To your success,

Luis Galarza, Internet Marketing Consultant


About Author: Luis Galarza is a respectable Internet Marketing and Small Business Consultant in the area of Leominster and Fitchburg, Massachusetts. Also, he had teach 100's of entrepreneurs how to make money online without a their own product. For more information about his Free Affiliate Marketing Training.

A proud member of

The International Association of Home Business Entrepreneurs
.

Increase Squeeze Page Opt-In Conversions With Images

By Luis Galarza - Internet Marketing Training Blog

Boost Your Squeeze Pages or Name Squeeze Sites Conversions Simply By Adding A Good Quality Image!

Improving your sales of opt-in conversions is the most important aspect of any online business that's why research, testing, and tracking needs to be your everyday task. I know for a fact that a constant research of your Internet marketing testing results, will give you a better picture of what's working and what it's not working...

And this goes to squeeze pages as well.

From personal and others online marketers research we found that adding a high quality image to your squeeze page can increase your opt-in subscribers up to 40%... Yes, a simple image, but well design image.

Avoid any crappy looking image because instead of improving conversions it will hurt it, plus your company and website branding will be damage.

So, type of graphic can you use for your opt-in capture pages?

A professional design website header, ebook cover or membership card (depending if you giving away a report or free newsletter membership), and a footer image will give your name squeeze site a quick boost in conversions...

NOTE: Not because you adding a nice graphic to your site you are going to add a poor sales copy, that will be a big mistake. The graphic will increase your squeeze pages conversions, but will not do the sale, your web copy will do the actual selling.

To your success,

Luis Galarza, Internet Marketing Consultant


About Author: Luis Galarza is a respectable Internet Marketing and Small Business Consultant in the area of Leominster and Fitchburg, Massachusetts. Also, he had teach 100's of entrepreneurs how to make money online without a their own product. For more information about his Free Affiliate Marketing Training.

A proud member of

The International Association of Home Business Entrepreneurs
.