Tim Hughes, commercial director of Orbitz Worldwide/HotelClub.com, said internet users were now asking much more of travel retailers. From initially just wanting the cheapest flight, they now want more information, and are asking “where do I go next”, he said. “And the thing we have to do as retailers is try to figure out how to answer this open-ended question with technology,” Hughes said.here is the link
and here is a summary of my presentation in a post
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